My Home Site

Functional Not Fancy

 

Update:

These days, I'm in real estate. Check out our site: Booker Group. Along with my wife and partner Erin (like me, an Advisor at Engel & Voelkers), we also flip properties.

About me.

I'm a speaker, consultant and writer.

For ten years, I was editor-in-chief of BtoB, the only magazine devoted to covering the intersection of business strategy and business marketing.

Prior to BtoB, I held senior editorial posts at a number of A-list IT publications, including CMP's [now UBM's] InternetWeek, Mecklermedia's Web Week and IDG's Computerworld.

Added all up, that's twenty-plus years of journalism experience.

Here's my resume. Here's my short bio.

My coverage areas these days include technology in education, healthcare, hospitality, and marketing.

Contact me

Always looking for new assignments. Get in touch: ellisbooker@gmail.com

Funny, right?
Looking for topics deserving of a
humorous spin. Send me a suggestion. 
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It's a miracle!

A few thousand Venezuelans die as the result of a massive earthquake, but find one six-month-old baby alive in the rubble of a collapsed building and everybody starts blathering about "miracles."

AI on Tunein

Everyone’s afraid of AI. I’ll join them when TuneIn stops playing half my ads in Spanish, a language I don't understand.

 

Update: Days after posting this, TuneIn started serving me ads in Chinese. I kid you not. 

We Get Used to Things

A gecko with an English accent reps an American insurance company (founded in the U.S. in 1936, if you didn't know). Pro tip: consumers will accept ludicrous, especially if it's repeated.